Calling All Entrepreneurs, Business Owners, Coaches & Course Creators
Looking To Streamline Your Operations and Scale Your Businesses
To Go From DISTRACTIONS & OVERWHELM
To FOCUS, EFFICIENCY & INCREASED PROFITS!
To Go From DISTRACTIONS & OVERWHELM To
FOCUS, EFFICIENCY & INCREASED PROFITS!
Simplify to Scale Experience:
3 Days to Transform Your Business!
A Proven Strategy and System Designed to
Simplify & Scale Your Business to
Reach More People, Make More Money & Create Time Freedom!
A Proven Strategy and System Designed to Simplify & Scale Your Business to Reach More People, Make More Money & Create Time Freedom!
Virtual LIVE Event Happening January 23-25, 2025!
Kim Lipe, CFNS
"within 3 weeks of returning home, I made $5,373.00 by implementing just ONE of the strategies I learned at the LIVE 3 day event”
Mory Larson, CFNS
"The floodgates have opened... Thanks to the Mentoring of Lucho & Lisa, I've opened a 2nd location and attracting the right clients that like learning about nutrition and are not afraid to pay for it"
Mike Gee, ATC, CEES,
Injury Prevention & Recovery Expert
"With Lucho & Lisza's mentoring, I was able to create a CEU accredited Certified Exercise Therapy Specialist program and turned it into an automated, lifetime residual income stream."
It's True! You Can Strategize and Simplify Your Way to a Scaled Business that Reaches More People, Makes More Money & Creates Time Freedom!
What You Will Learn At This 3 Day Virtual Live Event:
STRATEGIZE
How to Develop a Winning Business Strategy:
Discover the secrets to crafting a robust business strategy that aligns with your goals and market needs.
Learn how to:
Get Clear on your business strategy to avoid the Shiny Object Syndrome distractions.
Set achievable, impactful goals that guide your company toward long-term success.
Utilize strategic planning tools to streamline decision-making and maintain focus on your objectives.
SIMPLIFY
How to Simplify Your Business Operations:
Unlock the power of simplicity in your business processes for better efficiency and reduced stress.
Learn how to:
Identify and eliminate redundant processes that consume valuable resources and time.
Implement systems and technology that consolidate tasks and automate routine operations.
Create a minimalist approach to your business structure that maximizes productivity and clarity.
SCALE
How to Scale Your Business Effectively:
Master the art of scaling your business with sustainable methods that enhance your capacity and reach.
Learn how to:
Expand your business without compromising quality or customer satisfaction.
Leverage scaling strategies such as outsourcing, partnerships, and vertical integration.
Utilize financial planning and analysis to ensure your scaling efforts are financially sound and poised for growth.
2025 is
the Year to
We are committed to helping entrepreneurs just like YOU simplify their business. For our big dream to work, we need YOU! That is why we are so committed to sharing our secret sauce from what we have learned after 20 years of running a successful business, and that our clients pay multiple thousands to learn – for a fraction of the cost.
Are You Tired of Doing Things the HARD WAY?
You Know What We Mean...
You feel STUCK or even paralyzed about how to grow your business or practice... How to streamline your business to enjoy more time freedom so you can focus on what you love most.
You realize that the market is shifting rapidly and you need to adapt quickly to stay competitive.
You're not quite clear of your bigger vision and are confused about what to do next, when, where and how.
Your monthly costs keep increasing as you add more contacts, and you are duct taping all your systems together with no clear structure of how to manage it all.
You love what you do, but the time it sucks out of you makes you wonder if this is the right choice for you
Are You Ready To...
Simplify your business and implement step by step strategies that double or triple your client conversions, attract high value clients that stay with you, will refer more clients and Get RESULTS Fast.
Utilize a SIMPLE Proven and Automated SYSTEM that you can implement immediately and have your clients Excited to book with you!
Get Clarity of your bigger vision so you know EXACTLY what to do next, when, where and how.
Put it all together in in ONE Command Central to streamline and simplify your entire business.
Know that this is ABSOLUTELY the right choice and the right place for you to be!
Real-World
Case Studies
You can expect real-world case studies (from regular people just like you), fill-in-the-blank templates, and over-the-shoulder walkthroughs of our cutting edge platform
This Event is focused on the KEY SYSTEMS and STRATEGIES Necessary to Guarantee a Thriving and Lucrative Business!
Do you have a Proven STRATEGY to SIMPLIFY AND SCALE?
We will be peeling back the curtain with this three day virtual event - Simplify to Scale - to show you the fastest path to time and money freedom.
Unlock the unfair advantage with the signature What Works Academy Business Profit System (WWABPS)
Real-world RELATABLE case studies, fill-in-the-blank templates, and a working playbook that you can utilize right away in your business.
The proven strategies to ensure that you are doing the right thing, at the right time, with the right end goal so you stay ON TRACK every step of the way.
Don't Leave
Money On The
Table!..
Lucho and Lisza are your guides - to supercharge your business, strategize with you on your next steps, simplify your systems and to scale for increased profits.
The Simplify to Scale event is your gateway to understanding and leveraging your time for next level growth and automation.
This is more than an event; it's an immersion into our step-by-step Business Profit System Method to equip you with the strategies, tools and insider knowledge to thrive in today's ever-evolving business landscape, and how to avoid that dreaded "Shiny Object Syndrome" we face as entrepreneurs!
Whether you are just starting out or have been around a while, if you are tired of "Frankensteining" your business and are ready to streamline and simplify, this event will equip you to make a HUGE impact!
Amy Honey,
WWA Client
"Love working with What Works! The coaching that comes with this is brilliant! It’s one thing to have a CRM, but when it runs like a Ferrari, and you don’t know what to do with it, so you drive it like a Pinto, that defeats the purpose of your CRM. With Lisza and Lucho….. my funnels & projects get DONE!!!”
You need it. Your business needs it. Your clients need it.
Simplify To Scale
Event Questions...
What is the Schedule?
The Virtual Live Event will run each day from 9:00 am PT (10 am MT/11 am CT/12 pm ET) to approximately 6 pm PT. There will be breaks throughout the day, including 45-60 minutes for lunch each day. Doors will open each morning at approximately 8:45 am PT.
Can I bring a guest?
As long as your guest is in the same location as you - we invite you to have a business partner, spouse or team member join you! However, only ONE (1) login per location is allowed.
Will this be recorded?
YES!! The entire event will be recorded and available for all VIP - All Access Attendees. You can upgrade to VIP - All Access once you have purchased your General Admission ticket!!
Is there an In Person option?
Unfortunately, not this time. This is an entirely VIRTUAL event, that you can attend from the comfort of your home or office!
3 Day Monetize Your Nutrition Knowledge Virtual Experience Agenda*
Day 1
9:00 am - 12:00 pm: Registration
12:00 - 12:30 pm: Welcome & Introduction
12:30 - 2:00 pm: Presentations
2:00 - 2:15 pm: Break
2:15 - 4:45 pm: Presentations
4:45 - 5:00 pm: Break 5:00 - 6:00 pm: Presentations
Day 2
9:00 - 10:30 am: Presentations
10:30 - 10:45 am: Break
10:45 - 12:30 pm: Presentation
12:30 - 1:30 pm: Lunch Break
1:30 - 3:00 pm: Presentation
3:00 - 3:15 pm: Break
3:15 - 5:30 pm: Presentations
5:30 - 7:00 pm: Networking & Entertainment Party*
Day 3
9:00 - 10:45 am: Presentations
10:45 - 11:00 am: Break
11:00 - 12:30 pm: Presentations
12:30 - 2:00 pm: Lunch Break
2:00 - 3:45 pm: Presentations
3:45 - 4:00 pm: Break
4:00 - 4:30 pm: Presentation
4:30 - 5:30 pm: **BONUS Session and Wrap Up
Yes! This is a 100% Online Course
No Travel Required
Day 1
11:45 am Event Dashboard Opens
12:00 - 1:00 pm: Welcome & Introduction
1:00 - 2:50 pm: Presentations
2:50 - 3:00 pm: Break
3:00 - 4:30 pm: Presentations
4:30 - 4:45 pm: Break
4:45 - 6:30 pm: Presentations
Day 2
8:30 - 9:00 am: Coffee Talk
9:00 - 11:20 am: Presentations
11:20 - 11:30 am: Break
11:30 - 12:30 pm: Presentations
12:30 - 1:30 pm: Lunch Break
1:30 - 3:50 pm: Presentations
3:50 - 4:00 pm: Break
4:00 - 5:30 pm: Presentations
5:30 - 7:00 pm: Virtual Happy Hour, Networking & Entertainment Party*
Day 3
8:30 - 9:00 am: Coffee Talk
9:00 - 10:35 am: Presentations
10:35 - 10:45 am: Break
10:45 - 12:30 pm: Presentations
12:30 - 1:30 pm: Lunch Break
1:30 - 3:05 pm: Presentations
3:05 - 3:15 pm: Break
3:15 - 5:0 pm: Presentation
Day 4 - VIP ONLY!
10:00 am - 11:00 am: Training & Updates
11:00 - 11:45 am: Hot Seat
11:45 - 12:00 pm: Break
12:00 - 12:45 pm: Hot Seat
12:45 - 1:00 pm: Break
1:00 - 1:45 pm: Hot Seat
1:45 -- 2:00 pm: Wrap Up w/ Q&A
*Networking & Entertainment Party!
Virtual Entertainment and Interactive Networking Opportunities.
*VIP Package Attendees Only - ADD-ON:
Includes 1/2 Day PRIVATE Mastermind on the 4th day!
Who Are Your Hosts?
MEET LUCHO & LISZA
LUCHO CRISALLE
Automation & Profitability Expert, CEO Lucho Crisalle BS, brings more than 30+ years of experience as a nutrition, fitness, automation and profitability expert to ENW Inc. He holds a Bachelor’s Degree in Food Science and Human Nutrition and Dietetics with a minor in Exercise and Sports Sciences from The University of Florida, Gainesville. He held his credentials as a Registered Dietitian from 1997 through 2009.
Lucho is credited with developing world class custom nutrition programs for Americas’ top CEOs, Non-Profit Organizations, multi-million dollar health clubs, and enterprising fitness professionals. He has authored certifications in nutrition for the advancement of personal trainers, coaches and health practitioners worldwide since 2003.
His clients often thank him for “demystifying nutrition” and motivating them to achieve life changing results. After placing third in the 1990 Ironman Bodybuilding Competition (a National Qualifying event), he decided to return to school and become a Registered Dietitian instead of pursuing a career as a competitive bodybuilder. He received his Bachelor’s Degree at The University of Florida, Gainesville.
Among his many degrees and certifications, Lucho is also a Certified Clinical Hypnotherapist and a Certified Hemispheric Integration™ and NLP Master Practitioner. Lucho has been coaching individuals on lifestyle and business enhancement for many years, and coaching entrepreneurs on Systems Automations, Business Profitability, and deployment of an “All in One Business Command Central” that houses all their communications, websites, funnels, emails, text messaging, etc. to create an amazing customer experience.
LISZA CRISALLE
Business Strategist, CMO, Lisza L Crisalle, CFNS brings more than 25+ years experience in marketing, branding and coaching to the fields of entrepreneurship, business and health & nutrition. After majoring in Exercise Physiology, she tied in her background in fitness to the business world. With a degree in Business Administration and a minor in Marketing, Lisza continued in the fitness industry while remaining top of her field as a Legal Administrator running high level events for the American Bar Association and multi-million dollar law firms.
After breaking out of the corporate world more than 20 years ago, Lisza & Lucho together built their company, Exercise & Nutrition Works, Inc. While Lucho developed one of the most highly recognized nutrition certification programs (the CEU accredited Certified Fitness Nutrition Specialist™ the Certified Nutrition Practitioner home study programs) and the What Works® Custom Nutrition Software™, Lisza helped bring these specialized products to the market, ultimately securing contracts with such corporations as Gold’s Gym International, Max Muscle Incorporated and many more.
They now focus their energy as strategists and business profitability coaches, working directly with entrepreneurs and business owners to Simplify and Scale their companies through automation and business fundamentals.
Lucho & Lisza currently mentor and coach entrepreneurs, business owners, coaches & course creators through an 8 month business foundations program, the What Works Academy Business Profits System, where they help them streamline and develop their Internal Systems, Sales Systems, Marketing Systems and Residual Income Systems for a more Profitable and Sustainable business.
Frequently Asked Questions:
Q: How will attending this event help my business?
This event is about helping you get your work out into the world in a big way with structures and systems to build a business that fully supports you! Whether you’re just getting started or have been in business many years, this event is designed to help you reach your next level.
Q: Will there be selling at this event?
This event is built around training content, deep support, and to guiding you through the ways to achieve even better results in your business. So while there will be opportunities to engage deeper with our programs, this is NOT a pitch fest. This is your opportunity to work with Lucho & Lisza directly for 3 days.
Thousands of graduates continue to prove that sticking with us throughout the entrepreneurship journey is how they continue to grow their businesses and exponentially increase their incomes. But if you come just for the event and don’t accept our invitation to support you further, we believe you’re still going to leave happy, empowered and with a crystal clear plan to rapidly accelerate your business and income!
Q: What are the event hours?
Event Check-in starts at 11:30am on Day 1 and the first general session starts that day at 12:00 noon PT. The following 2 Days hours are 8:30 am through 5:00pm or 6:00pm, with the Virtual Happy Hour & Entertainment from 5:00 until 7:00-7:30 pm PT. All VIP Attendees also includes a 1/2 day Mastermind (10:00 - 1:00 pm) on the 4th day. Although we will have Q&A sessions throughout the event, we will stick around after the event to make sure all questions are answered. And even more questions will be answered at our evening Virtual Happy Hour & Party taking place from 5:00 - 7:00 pm, where you will make amazing connections, enjoy some entertainment and have some fun.
Q: When should I fly into Las Vegas?
Q: Do I need to be a Certified Fitness Nutrition Specialist™ to attend the event?
No, however, the VIP Admission price also includes the Certified Fitness Nutrition Specialist™ Online course. As a VIP, you do not need to have completed the course by the event date, however we highly recommend you complete all requirements and either mail them in or bring them with you for grading so that you can leave the event with your certificate. Note that if you choose the Regular Attendee Ticket, our Certification Course is NOT included.
Q: When do I get access to the CFNS course and the What Works® Custom Nutrition Software™?
Within a couple of minutes of completing your VIP Admission registration you will be sent an email with instructions on how to get INSTANT ACCESS to the CFNS online course portal as well as the student version of our What Works® Custom Nutrition Software™. Be sure to check your SPAM folder as sometimes important emails such as this end up there by mistake.
Q: How many Continuing Education Units (CEU's) does the CFNS course provide?
Our Certified Fitness Nutrition Specialist™ course provides the following CEU's upon successful completion: 1.9 NASM, 15 AFAA, 20 ISSA, & 1.0 NCCPT. You may also petition other certifying bodies for credit as well.
Q: How much is it to continue using your What Works® Nutrition Software™ after the included six months?
After the first six months (which are included in the price of the event*), you can choose to either purchase a yearly or monthly license. Currently the yearly price is $900 and the monthly price is $97. However, for being a M.Y.N.K attendee, you are able to get the yearly price reduced to $499 and the monthly price reduced to $59.95 per month. You may also choose to purchase a number of years in advance and get a much lower per year price; as low as $349 per year. With what you will learn at the three day event, you will be able generate a return on your investment right away.
* If you were invited by a friend and took advantage of the Bring-A-Friend discounted pricing, or if you are a current student or graduate, the software is NOT included with your ticket. However, you will be able to purchase a license at a discounted rate during the event if you choose to.
Q: What if I cannot attend the Virtual Event the dates that are scheduled?
You can attend any Monetize Your Nutrition Knowledge (MYNK) live event within 12 months of purchase. Event Cancellation Policy: As the MYNK event is a package program and the #MYNK (Monetize Your Nutrition Knowledge)🍴✳️ event has limited capacity, includes access to our patented What Works® Custom Nutrition Software™ and has special discounted pricing, this event is non-refundable and non-cancellable for any reason. You may however send someone in your place if you decide, or attend our next live event within 12 months of your purchase date if space is available. Please contact [email protected] to request a change. This package purchase cannot be downgraded or replaced by any other product or service provided by ENW Inc.
Q: How do I access the Event Recordings as a VIP or VIP Lite?
The event recordings will be made available to all VIP and VIP Lite Ticket Holders who attend a minimum of 30% of the full event schedule. The event recordings are intended to support your learning at the Virtual LIVE Experience - not replace it.
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